Monday, October 20

Reverse trick-or-treat this Halloween

In a recent post I blogged about child slavery in the cocoa industry. Halloween is a notorius time for the handing out of 'treats'.

I came across a wonderful initiative at global exchange.

Thousands of groups of Trick-or-Treaters in the United States and Canada will unite to help transform the international cocoa industry to:
END poverty in cocoa farming communities
END forced/abusive child labor in the cocoa fields
PROMOTE Fair Trade
PROTECT the environment

A pleasant surprise will greet nearly a quarter million people distributing candy at their door, when youth reverse the Halloween tradition to hand adults a sample of Fair Trade chocolate.

The chocolate will be accompanied by a card informing recipients of poverty and child labor problems in the cocoa industry, affecting mainstream candy enjoyed at Halloween and around the year, and how Fair Trade certified chocolate provides a solution.

Parents of last year's youngest participants raved about how Reverse Trick-or-Treating transformed Halloween into a meaningful event when youthful activists can give back to their neighbors and to cocoa growing communities.

Unfortunately, the deadline to order the chocolate and cards was October 13. But don't let that stop you if you're interested.

Even buying some fairly traded or organic chocolate to hand out as treats yourself.


1 comment:

  1. What an inspired and inspiring idea! A wonderful initiative.


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